This 1-1/2 day event puts you and your customers center stage by focusing on the importance of branding and marketing. Gain tips to grow your business, make new connections and walk away with a unique experience to remember.
June 17, 2019
6:00 pm – 9:00 pm: Welcome Dinner & Networking
You don’t want to miss this evening to introduce yourself to fellow attendees and enjoy a wonderful dinner with new friends and old!
June 18, 2019
9:00 am – 11:00 am: Factory Tour of Altura Furniture
We will be touring a state-of-the-art workshop of Altura Furniture. Referred to as the “masters of subtlety” by one showroom, partners Jeff Behnke and Roland Zehetbauer take pride in their ageless designs, attention to detail and hands-on manufacturing knowledge. They deliver exquisitely crafted products with thoughtful, sustainable manufacturing practices and superior customer service.
11:30 am – 1:30 pm: Branding with Intention, McMenamins Inc.
Jessica Standly, McMenamins Marketing and Public Relations
McMenamins, a family owned chain of brewpubs, breweries, wineries and historic hotels in the Pacific Northwest will be discussing how this company connects with their customers through their emotional branding concepts. Jessica will talk about their intention through history, art and a 3-tier model of engagement. We will be nestled into the Kennedy School, just one of their many renovated historical landmarks to experience the McMenamins Brand learn from their marketing strategies.
Speaker / Lunch
2:00 pm – 3:30 pm: Solution Room
We will come back and debrief, take what we have learned and apply it to our furniture businesses. The Solution Room is your opportunity to learn from the brightest minds in our industry! Plus, have a question? Your peers have the answers. With the years of experience in this room somebody has been there and done that!
4:00 pm – 8:00 pm: Experience Portland through Craft
We will hop on a bus for a progressive tasting experience providing insider access to discover Portland.
You will get the VIP treatment from several of the best breweries in town and celebrate the history and culture of the craft brewing community. With each stop we will pair a craft brew with a course and you will leave buzzing in the elated state of BREWVANA with a new appreciation for craft, Portland and life.
Stop 1- Appetizer
Stop 2- Dinner
Stop 3- Dessert
Radisson Red Portland Downtown